Our Founders

Al Israel
A fashion-business visionary, Al Israel, CEO, is credited with first developing such prestigious brands as Giorgio Armani and Valentino in Canada and the USA. A seasoned professional, Al has a proven track record of brand building and exemplary client relationships. During his 12 year tenure as President and CEO of GFT Mode Canada Inc. he established the business as one of GFT’s most successful and profitable subsidiaries in the world.

Driven by his desire to strategically identify the next big brand, his keen eye and impressive credentials are evidenced by the premium international designer fashion brands he has successfully introduced during his career.

Prior to founding Triluxe, Al was also CEO of GFT Apparel Corp. USA and President of Tip Top Tailors - then the largest men's retail chain in Canada operating more than 130 stores.

Dennis Sartori
Triluxe President and CFO, Dennis Sartori, is focused on the company's fiscal and operational responsibilities. With more than 25 years of experience in finance and operations management, he has successfully built a leading-edge network designed to best serve the company, its retail clients and supplier partners.

From finance and distribution to customer support, inventory allocation, logistics and finance, Dennis oversees the company's sophisticated operational and backend services. Prior to founding Triluxe, Dennis was the Senior Vice President and CFO of GFT Mode Canada Inc., for more than 15 years.

Rian Gardiner
Heading up the North American sales of SAND and the USA operations is Triluxe partner and Executive Vice President, Rian Gardiner. With a discerning eye that is always on the lookout for the next new brand, Rian's reputation for successfully identifying collections that appeal to modern consumers across the USA and Canada is remarkable.

Credited with first launching the J.Lindeberg brand in Canada and revitalizing J.Lindeberg USA, Rian was pivotal in reorganizing and refocusing the brand by developing its highly successful, focused distribution strategy.  This resulted in growing J.Lindeberg's USA volume from $1 million in 2001 to over $12 million by 2006.

Prior to launching Triluxe, he successfully grew the Diesel brand in Western Canada and was integral to the design and launch of the ROOTS golf brand in North America.